I recently read a fantastic book, The Talent Code by Daniel Coyle, that should be required reading for anyone trying to learn a new skill. Whether it be blogging or basketball, there are specific keys to developing your talents: deep practice, ignition, and master coaching.
I will be covering all three areas of The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How. in future posts, but today I want to focus on deep practice in the talent code hotbed to create overnight success in anything you want to learn.
BTW: today’s post on the talent code hotbed is going to be longer than my usual posts, but I’m going to go with it anyway. I don’t want to break it down into bite-size pieces because it won’t be as effective and it’s my goal to push you and help you to succeed! So with that said, go potty now if you have to, grab a drink and commit to dedicating the next 5-10 minutes to focusing on this post! I guarantee you’ll learn something new and what I reveal in this text will lead you to a transformation in your business and your life if you implement it.
The Talent Code:
The research in The Talent Code demonstrates and proves how talent is grown, not born, and how talent can develop at rapid speed through deep practice, ignition, and master coaching.
We’ve all experienced the one in a million person who achieved overnight success in their area of study, but this book isn’t about them. It’s about the every day people who have a desire to achieve a goal, work hard, and reach it. It’s about the perfectly “normal” people in our lives; people we perceive to be just like us, who suddenly explode on the scene with unexpected and unexplainable talent. Daniel Coyle calls it the H.S.E.: “Holy Shit Effect” where you look at someone totally normal displaying incredible talent and wonder, “where did that came from?” He teaches in this book, how to manipulate your practice and develop your talent so that you can be the one people look at and feel the H.S.E.
The research Daniel Coyle did for the book centers around several obscure little talent hotbeds that produce the worlds top athletes, musicians, students, and such. He determined that they have created a place for accelerated learning and a formula for developing talent that resides in the act of struggling.
“Struggling in certain target ways–operating at the edges of your ability, where you make mistakes–makes you smarter.” ~Daniel Coyle, The Talent Code
Which brings me to the point of this post…
I unknowingly stumbled upon a great example of a talent hotbed this past August. Through a series of circumstances that led me to it, I found myself smack dab in the middle of a fertile talent growing garden of home based business leaders who have watered and tended to my blog and my business and helped it (and me) to grow.
Here’s what happened…
My Alice in Wonderland Like Journey Down a Rabbit Hole of Links that Lead me to An Example of The Talent Code Hotbed
I joined a syndicating tribe around the time I started blogging in an attempt to get traffic to my blog, and through the tribe was introduced to Oliver Tausend’s blog (you should be reading his blog daily). After reading through his blog and several comments I clicked through to another blog owned by Ana Hoffman (another daily read) and followed a link to her commenting tribe called the EIF tribe. I nervously messaged her on Facebook asking to join and was accepted.
I was apprehensive about joining, knowing I’d have to run with such an advanced crowd of bloggers with way more experience than I had. But, I knew it would be good for me–if I could keep up. It would cause me to stretch and grow, to develop relationships with clever marketers and leaders I’d only hoped to meet, and I knew my writing would improve. (This is known as the talent code sweet spot when you’re playing just outside your comfort zone!)
I hoped my blog would get traffic and that this would be the answer to getting myself on the map…but I wasn’t sure. I had joined other social media tribes before, but didn’t get the results they had promised. (To their defense I was so new to blogging, I don’t know what I expected, but looking back, I can see why they didn’t work for me as well as I had hoped. I’ll get to that in a minute…)
Holding My Breath and Jumping Into The Talent Code Hotbed with Both Feet!
I remember being scared to death to submit my first post. But because I was so tired of being insecure and not seeing results in my business, I followed my gut, swallowed the lump of fear on my throat, and submitted it anyway. Like being in art school facing my first critique, I was braced for impact and I had prepared myself for the worst.
But it was, by far, the best decision I could have ever made for my business and myself personally.
They pushed me to post frequently (at least 3 times/week), they gave me feedback in the facebook group and on the comments they left on my blog. They taught me how to improve my blog SEO, strengthen my copywriting skills, and by reading their content daily, I was also learning by example.
Looking back I realize now why the other syndication type of social media tribes I joined didn’t give me the same results. I was not playing in The Talent Code hotbed when I was part of the regular social media tribe which was a big disappointment considering that it costs $67 a month to be a member!
On the other hand the free commenting tribe delivered hotbed like overnight success. It wasn’t a slick or fancy syndicating platform, it was merely a private facebook group with no bells and whistles, but it made my blog a living breathing and growing social network adding value with every post and every comment that the tribe left. This created an attractive environment that drew in like-minded marketers who also began to comment on my posts regularly. And as they commented they also syndicated my posts through social media.
The commenting tribe was a perfect win/win because as I commented on the other tribe members posts, I built back links to my blog, improving my SEO. They almost all had the Comment Luv plugin so I was able to get free advertising for my latest post below my comment which has resulted in many new readers and friends for me.
Why the Other Social Media Tribes didn’t Give Me The Talent Code H.S.E. Results:
Overall the social media tribes are a great concept, but I’ve learned that it doesn’t do a whole lot of good to syndicate content on a deserted blog if the people who visit it only hear crickets chirping.
It is the buzz that comments create on your blog that add the social proof. When a new reader first visits your blog and sees comments from other readers who are praising your work is a fantastic transfer of credibility and authority. And with comments come syndication. Someone who takes the time to comment on your blog, is likely to syndicate you as well.
Stepping into Leadership: The Next Chapter in The Talent Code Hotbed Journey I Embarked Upon:
As Ana’s blog grew and reached a point of not needing the tribe, she asked me to take over for her. Once again, this was a bit stretch of that nice ole-comfort zone. Her shoes were not easy ones to fill, let me tell you! But it put me in a position of thinking beyond myself and my blog.
Since taking over the EIF Tribe I’ve also started a challenge for other business bloggers. I’m seeing the same quick improvements in them that I experienced and The Talent Code book helped me to put my finger on why.
We are all working together, offering suggestions and guidance, and the experienced bloggers of the group are stepping into leadership roles helping the new bloggers overcome challenges. I’ve pushed my comfort zone and started doing webinars for the group (which, oh my goodness, freaked me out!) but the feedback has been incredible.
The Alexa rankings of the bloggers in the challenge are plummeting like lead balloons and they’re actually growing lists of subscribers, where they always struggled before. Their blogs are shaping up, their writing is getting better, and it’s pushing me to grow as well. It’s a living, breathing hotbed of learning. 🙂
“I have reached all the targets I set out for the entire Prove it challenge already – subscriptions massively increased, optin rate trebled, and Alexa rank down from over 180k to under 120k.” ~ Jym Tarrant
The Hotbed Commenting Tribe Dilemma:
The challenge I’m seeing with the EIF tribe is that it’s got to be limited to a certain number of members. The reason is that we can only comment on a certain number of posts while still having a life. And I get several requests for people who want to join the tribe every week.
My attempt at creating the atmosphere of the talent code hotbed in the prove it blog challenge was a flop!
My intent was to have everyone in the prove it blog challenge comment on each others posts so the participants would all receive the same results that the EIF Tribe Members did. But with 36 people posting daily, it’s physically impossible to comment on them all for most of us. It’s led to overwhelm and no one is getting the comments I expected and hoped for.
So I’ve been on a quest to find a solution so no one is left behind!
I’ve been hard at work behind the scenes on clever marketer working on a project that will be the solution I’ve dreamed of…our very own hotbed like the Talent Code book!
Drum roll please: Coming Soon: The Clever Marketer Mastermind Community- A membership site and forum for motivated clever marketers who want to collaborate, connect and inspire each other to reach new heights in their business! (And it won’t cost $67 a month either!)
You see, I believe that the people who will benefit most from being part of a commenting tribe are the beginning bloggers who are trying to launch their blogs. Most of them are not yet monetizing their marketing, they’re just trying to hunt down new readers and build a based of subscribers. So I’ve decided to carry on in the EIF Tribe style and make it free to join!
Will it be perfect, no, definitely not, but I believe it’s the perfect answer for our situation now! We’ll work through any kinks that come about in “The Talent Code hotbed style” of turning obstacles into stepping stones of growth.
There will be requirements of participating and I’ll share the details with you in tomorrow’s post. But in the meantime, please share your thoughts with me in the comments below about what I shared with you about The Talent Code hotbed and of course, please share this with others in social media!