I’ve made a commitment to demystify it in my mind in order to grow my blog and my business and I’ve uncovered some great blog SEO tools, keyword research tools, and trainings in the process.
I’m going to share several tips with you in an easy to follow checklist, to help you gain more on page blog SEO leverage without a lot of headache or expense of hiring someone to do it for you!
I have a no-opt in necessary gift for you at the end of this post as well: A free checklist to print out. I recommend you put it in a plastic page protector next to your computer and that you use a dry erase marketer to check off the blog SEO steps as you write your post.
I will also share with you a plugin that I use to help you automate your blog seo with checklists and suggestions to help you optimize your posts!
A prerequisite to effective on page blog SEO:
HEO: Human Emotion Optimization:
SEO is not the most important part of creating a successful blog. All the search engine optimization in the world will not help you if the content on your blog does not convert your blog traffic into regular readers and subscribers. Remember that you want to focus more on copywriting for HEO, Human Emotion Optimization than you focus on blog SEO.
Your post should solve a problem for your readers, they should entertain your readers, they should be engaging for your readers, and they should be educating your readers on something they want to know about. You want your readers to anticipate your next post because they can’t wait to learn more from you, or hear what’s on your mind. If you’re focusing only on optimizing your blog SEO your posts will read like a dry textbook.
It’s also important to do some keyword research before you focus on creating on page leverage with blog seo. I like to create a list on my computer that contains lots of keywords that I want to write about to save time and effort. I also love tools like the google wonder wheel and search.twitter.com for getting suggestions on keywords to focus on for my blog seo.
Assuming that you’ve done some keyword research to find a relevant keyword phrase that you want to rank for, here’s what I’ve learned that can help you to optimize your on page blog SEO:
Blog SEO Checklist: 10 Steps to Build On Page Leverage.
- Have a domain name that contains your keyword or keyword phrase.
- Have your keywords in the URL of your post and make sure that your URL doesn’t contain extra words and clutter. Just the keywords if possible.
- Keywords in your title tag. (You can set this in the All in One SEO pack, which also recommends that your keyword rich title is 60 characters or less.)*TIP: My blog for a long time had my blog name and then my blog post name in the title. That may be the default on All in One SEO, so check yours to make sure that each post and each page is only displaying the title in the very top left of your screen.
- Include in your post a H1, H2, H3 tag that includes your keyword. You can also include H4, H5, and H6 if you wish, but it is less important for your blog seo strategy. The headings should break up the text which makes it easier for your reader to digest the information as well as easier for the search engine spiders to crawl the page and extract the important content.
- Use your keyword in the first and last sentence of your blog post.
- Keyword Density between 2% to 5%. Remember that for optimum blog SEO your content should flow and not be stuffed with keywords. Natural flowing text should always be your goal.
- Bold, Italic, and Underline your keywords somewhere in your text.
- When you save your images save it with your keyword as the file name. Then when you upload it to your blog, title it and set the alt text to include your keyword as well.
- Write a post that is at least 300 words long. The search engines love detailed high-quality content. Your readers will love it too!
- Have a fast load time on your blog. This is something I need to work on with this blog, I’m still going through and de-cluttering my plugins.
- BONUS BLOG SEO TIP: Include a keyword that is hyperlinked to another post you’ve written on your blog. If you are including links to outside content that is not already published on your blog make sure that you include “rel=nofollow” in the html code of the link. It will look something like this: <a rel=nofollow href=”http://YOUR URL” target=”_blank”>YOUR KEYWORD</a>
So, I’m not a blog SEO expert by any means and I invite all the blog SEO experts who happen to read this post, to please add their secrets in the comments below! I hope that by knowing these blog SEO tips you are able to quickly optimize your blog post for the search engines and get the rankings and free traffic you deserve!
If you’d like more information on using the All in One SEO Pack for your wordpress blog, please reference this blog seo checklist post I wrote a few months ago. If you would like to check out a paid plugin that’s under $50 for a one time purchase that will help you to automate your blog SEO, I highly recommend this one*. If you do everything I’ve shared with you in this post, you won’t need it, but I find it helpful to have the little reminders and a checklist right in my wordpress edit post dashboard. I’ve used it for a few months and I wouldn’t be without it!
I so appreciate you, and value your time, and I hope that I’ve helped you simplify the blog SEO process for you.
Don’t forget to get your free Blog SEO Checklist-no opt in necessary-to keep next to your computer!