Building Your Network Marketing Internet Business: 3 Essential Tools

Building a network marketing internet business can be complicated in itself.  Learning how to talk to people, overcoming objections, getting over the fear of rejection, and overcoming the limiting beliefs that can hold us back are hard enough.  Then add into the mix running out of people to talk to in your business and it’s no wonder most people fail in network marketing.  But it doesn’t have to be that way if you decide to market your mlm business online!

There are millions of people looking for a way to find financial and time freedom and your network marketing opportunity could be the perfect solution.  There are also millions of people wanting to live healthier lives and look and feel younger and your network marketing products could be the perfect solution for them too.

“Building a network marketing internet business sounds time consuming, expensive, and I’m not a technical person.”

It’s not as hard as you think!  There are three essential tools you will need to build your network marketing business online:

1. You need a domain name.

Your own name is a perfect domain name since people like to do business with people not companies.  People are loyal to people, not companies. People trust people, not companies. If your name is not available, try adding in a hyphen between your first and last name, or a middle initial, or possibly adding blog to the end.  If none of those are available try adding in some keywords related to your opportunity or products. “skincaresecretsby____.com” for example.

If you’re looking for a keyword rich domain name, one of my favorites is www.bustaname.com.  (Plus if you buy your domain name thorugh their godaddy link it’s usually cheaper than going directly through godaddy!)

I also just learned that registering your domain name for 3+ years is helpful for search engine optimization because search engines like Google like to know you’re in it for the long haul and you’re not a here today…gone tomorrow business!

2. You need hosting.

A hosting account links your domain name to the internet and is a place to store all the files for your website.  I prefer to use hostgator for my hosting because they are inexpensive (the “baby” plan is what I recommend.)  They have awesome reliability, excellent customer service, and the c-panel (control panel) is super easy navigate.  And, you can create a wordpress site in minutes with hostgator!

3. Finally, you need an auto-responder account.

This is an account that will allow you to add a lead capture form to your blog/website and it will allow you to manage your email list.  An auto-responder will also allow you to pre-program in emails to be sent out to the people on your list, letting you leverage your time and build a relationship with your readers.

I’ve used several different auto-responders in the past and my favorite is Aweber.  I find that they are easy to use, inexpensive, and very reliable.

Some additional things to help you build your network marketing internet business:

Have an irresistible offer tied to your lead capture form. And if you don’t have something to offer yet…let your prospects know it’s coming.  An example is this very site.  I’m in the process of launching www.clevermarketer.com and right now I’m putting the finishing touches on my irresistible offer.  It’s an audio with a transcript, and quick start checklist, and while I’m working to finish it, my blog for a while will have the “coming soon” listed by the opt in form.

My recommendation to you on the irresistible offer is to make sure it’s awesome content that is relevant to the topic of your blog and helpful to your readers.  Make sure it’s something that will help them see results in their network marketing internet business.  Think of it like your first date with your reader.  You’ve met (they’ve visited your blog) and they decided they like you enough to meet you again (opt into your list).  You want to make a good impression because if they like what your irresistible offer contains, they’ll want to come back and visit your blog again!

Have a way for your readers to contact you, through social media, email, or phone. I don’t care if you’re building your network marketing business at your local coffee shop or online, it is ALL about building relationships.  Don’t fool yourself into thinking that you can build your business without talking to people!  Let people know how to find you!  Call your prospects to find out how you can help them, and if they’re local, set up a time and a place to meet with them.  An undercover network marketer is an underpaid network marketer!

Get out there and let people know what you’ve got to offer, how you can help them, and be a person of service!

I hope this simplifies things for you and helps you to get your network marketing internet business launched online.  If you’d like more resources to help you combine the internet and your network marketing business, please add your name and email in the box to the above-right.   I’ll send you my clever marketer kit in a couple of days and I will continue to give you clever tips for building your network marketing business online in my clever marketer newsletter.

Please tweet and facebook this post and add your 2 cents into the comments section below.  You will receive a little link-love from me as a thank you for your comment because this is a dofollow blog.  🙂

Start building your list and expanding your network marketing internet business with a blog, auto-responder, and social media so you can help more people, work less, and make more money!

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Comments

  1. I totally agree with your 3 essentials, but I would add another…Traffic. You can not build any business over the net without traffic. I just started building my network marketing business over the net and I have a domain name, I have hosting,and I have and auto-responder, but what I’m missing is traffic to my site. That should come in time with some work.